Best Buy unveils new Experience Store
As brick-and-mortar retailers search for ways to draw in customers, Best Buy has revealed 40 newly renovated “Experience Stores” including 2135 W. Memorial in Oklahoma City.
“For some technology, the best way to know if it’s the right fit for you and your home is to see it in person and get that immersive and inspirational experience,” said Damien Harmon, executive vice president of omnichannel at Best Buy. “We wanted to give our customers the ultimate destination to discover and get expert advice on the latest in tech.”
Experience Store highlights:
These reimagined stores have all the brands customers know and love, plus some they may have not discovered yet. They also have new premium experiences for audio, home theater, and luxury appliances. There will be dedicated areas to the new product categories we unveiled earlier this year, more space for Geek Squad and 24/7 lockers for convenient product pick up.
We have a wide variety of e-bikes, scooters, mopeds and electric dirt bikes on BestBuy.com, and now all of our experience stores will carry them, too. Shoppers will be able to try them out, as well check out accessories. If you need it, we can even come to your house and help set up your new ride.
Outdoor Living and Yardbird:
People looking to expand their living and entertainment spaces beyond the inside of the house will find furniture, grills and smokers, pizza ovens, lighting and a whole lot more. Top brands include Weber, Traeger and Ooni. There will also be a dedicated Yardbird display showing select collections from its outdoor dining sets, lounge seating, fire tables and accessories.
Health and Fitness:
Whether you’re looking for new exercise equipment for your home gym or want to check out tech for rest and recovery, we have the healthy living essentials you need, including treadmills, bikes and rowers. We can deliver and install those large fitness items right to your home, too.
Demos: Throughout the experience stores, shoppers will be able to see tech in action at dedicated showcase areas. Whether it’s learning how to set up a home workspace, matching the right Microsoft product to their needs or creating the ultimate home theater experience with the latest Epson ultra short-throw projectors.
Fans of all ages will be able to get hands-on with our ever-growing LEGO assortment, featuring favorite collections like Harry Potter, Super Mario and Star Wars.
Repost from okctalk.